While the all-new Cadillac XTS will soon begin production in Ontario for its North American debut this spring, GM announced at the Beijing Auto Show that the Chinese-market XTS will be produced by Shanghai GM starting in fall 2012.
China is one of the world’s strongest markets for luxury cars, and has become Cadillac’s second-largest market only seven years after its small-scale introduction. While Cadillac’s full line is now available in the People’s Republic, only the exclusive SLS sedan is actually built there, something that will change with the XTS’ Chinese debut.
Blending a fresh take on Cadillac’s Art & Science design philosophy with industry and segment-first technology, the XTS will appeal to Chinese luxury consumers, who favor innovation, entrepreneurship and, it seems, the unapologetically American spirit Cadillac exudes so distinctly – a record 30,000 Cadillac vehicles were sold in China in 2011, up from 17,000 in 2010.
With almost 2,800 Cadillac sales in March 2012 alone – a 35.2 percent increase over March 2011 – an expansion of Cadillac’s already 68-strong Chinese dealer network is projected to reach 120 by the end of 2012. As demand for the wreath and crest has increased, China’s Cadillac dealers have become among the largest and best luxury automotive retail outlets anywhere in the world.
To learn more, visit GM Media Online.